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McAuliffe announces creation of Children’s Cabinet and the Commonwealth Council on Childhood Success

Governor McAuliffe signed an Executive Order yesterday creating a cabinet solely dedicated to the education, health, safety, and welfare of Virginia’s children and youth. The newly launched Children’s Cabinet will develop and implement a policy agenda that will help better serve Virginia’s children and will also foster collaboration between state and local agencies.  As a part of that effort, the Governor also signed a second Executive Order establishing the Commonwealth Council on Childhood Success. This Council will be chaired by Lt. Governor Northam and will focus on improving the health, education, and well-being of our youngest children. CONTINUE READING…

“It’s Time to Switch Gears”

Written by: Ashlee W. Roberts, 800-CHILDREN Parent Helpline Director / Public Affairs Manager at Prevent Child Abuse Virginia

September 19th, 2013 – If you’ve watched the news lately, it’s likely that you’ve heard about some type of child abuse incident that has occurred. Did the story include information on how the “incident” could have been prevented? I’m willing to bet your answer is “no”.  Unfortunately, there is very little attention given to the question of what it would have taken to have prevented these tragedies from happening in the first place.

For every story of child abuse and exploitation we see in the news, there are thousands of other stories, just as real, just as horrifying, that receive no media coverage at all.  If you think this type of “stuff” is happening somewhere far away, to people you don’t know – think again! The odds are actually quite high that each one of us knows several people who have been affected personally by child abuse. All around us there are people who have suffered from abuse or neglect and live with the lasting impact on their emotional and physical health. And there are children suffering today. Why do we tolerate this? Why do we let it go on? Here’s why… because we don’t put enough emphasis on prevention!

Last week, The Washington Post featured an article discussing the latest research on the untreated effects of child abuse and neglect. The research clearly shows the need to support prevention programs like PCAV’s 800-CHILDREN Parent Helpline, Circle of Parents support groups, Healthy Families Virginia, and the Hugs & Kisses child sexual abuse prevention play. Click here to learn more about the services offered by Prevent Child Abuse Virginia.

Research is great, but when the findings continue to show the same trends over and over again, it’s time to stop trying to prove that the problem exists, and focus on how to prevent it from ever occurring in the first place. I think we’ve been successful in raising awareness that child abuse and neglect is a major issue in our society – now it’s time to switch gears and raise awareness that child abuse is preventable. We need the political will to do what works best to raise our children to be healthy, strong, proactive adults who will become productive, caring, and contributing members of society, and live life to the fullest – every child deserves that opportunity!

Child abuse is heart breaking. Most people can’t think about the issue without feeling pain. It’s dramatic. It’s frightening. It brings on feelings of outrage, along with a desire to punish the offender and rescue the child. The moment a child is injured or killed is often when people jump to get involved – at exactly the wrong moment, because it’s too late. Often times when a loved one dies, we feel some type of guilt and question ourselves about what we could have done to prevent him from losing his life. In my opinion, child abuse is no different. When a child experiences abuse or neglect he loses part of his life. A part of him dies. His life is forever changed. We should all experience some form of guilt because the fact is, we could have prevented it! So instead of watching those dramatic stories on the news and responding with thoughts like “people are sick”, “how could someone do that to a child” or “that is so sad” … do something about it!

Remember that “research” I was talking about earlier?  Well, it also shows that every 83 minutes a child is abused or neglected – in Virginia alone!  Since Prevent Child Abuse Virginia is the only statewide organization dedicated solely to the prevention of child abuse and neglect, we have a lot of work to do – but we can’t do it without you!

Please consider supporting Prevent Child Abuse Virginia during The Amazing Raise. Your tax deductible donation will directly support the programs and services that PCAV provides to families and children throughout the Commonwealth (not just those in the Richmond area).  This 36-hour online giving challenge makes it possible for $25 to turn into $1,000 or $50 turn into $20,000! Pretty AMAZING, huh? For example, the organization that receives the most donations of $25 or more from 4:00 pm – 6:00 pm, will be awarded the “Procrastinator’s Prize”  – an additional $2,000 given by The Community Foundation .  See the Complete List of Prizes 

Primary prevention of child abuse and neglect isn’t “dramatic”. It isn’t the lead story on the six o’clock news. Yet, prevention strategies have been proven to be successful.  When we work together in small ways to make our community a safe and supportive place for families, we can make a huge difference – Prevent Child Abuse Virginia strives to do just that – every day!

~Ashlee W. Roberts

contact info

*The Amazing Raise is a 36-hour online giving challenge hosted by The Community Foundation, and has raised more than $1.8 million for local charities over the past two years.  It is an AMAZING opportunity for friends, family, neighbors and colleagues to come together and raise as much money as possible for local nonprofits (like PCAV) in just 36 hours and, in turn, celebrate the generous spirit of giving that helps define the state of Virginia. Learn more


We’ve updated PCAV’s Community Partners webpage!!!

We have updated PCAV’s Community Partner Affiliates page on our website!  Take a look and learn more about some of the wonderful programs that we work with.  PCAV is grateful to all of these organizations for their hard work and dedication to families and children across the state!  Click on the link below to visit the page.


Prince William Healthy Families featured in Washington Post

PCAV is proud to announce that the Prince William Healthy Families site was featured in the May 19th edition of the Washington Post.  CLICK HERE TO READ THE ARTICLE!  

It’s always exciting when the media reports on innovative programs and initiatives that are aimed at the healthy development of families and the prevention of child abuse and neglect. It’s even more thrilling when they report on proven approaches like the home visiting model we developed, Healthy Families America.

This past Monday’s Washington Post contains a well written profile titled ” Home visiting programs are preschool in its earliest form. It discusses the huge impact that home visiting programs can have on the lives of children and their families and highlights their role in a national plan for universal preschool…another strategy that is good for our nation.

 We believe in the importance of home visiting and commend any effort to increase the visibility of home visiting programs such as Healthy Families America and highlight the ways that these programs can augment the formative years of our nation’s children.

Yet despite the profound successes of home visitation services, many myths continue. Discussions such as a “government takeover of the family,” or home visitation is a service intended to “subsidize people who make lousy choices,” still exist. But let’s talk about what home visiting really is.

Home visiting services are designed to:

  • Help parents initiate and maintain a life-long relationship with their child;
  • Promote child-child respect even at the toddler stage to decrease the likelihood the child subsequently develops bullying or domestic violence behavior;
  • Help new parents address the overwhelming sense of responsibility and importance in raising a child to transition into adulthood as a contributing member of the community;
  • Support parents in completing their education and obtaining gainful employment; and
  • Most importantly, help families feel connected to their community, a community they live in, and a community which is filled with wonderful community services to help parents be the parents they want to be.
Further, home visitation services are completely voluntary and open to parents of all demographics, ages and locations.
Our national goal is to create the best environment possible for children in America. We know that the annual cost of child abuse is well over $80 billion. That’s more than $200 million a day spent on something that is preventable. Services like Healthy Families America save taxpayer money and as importantly strengthen the very core of our society…families.
But it’s not just the money that’s important.
What’s important is that these families are better equipped to deal with the stresses of parenthood, better informed on the best ways to nurture their child and help them grow, and better able to respond to challenges without harming their child in any way.
So, we’re pleased that the Washington Post helped spread the word about Healthy Families America, but you don’t have to take their word for it! website” alias=”Visit the Healthy Families America website” conversion=”false”>Visit the Healthy Families America website to read testimonials from parents and learn more about how the money to fund the program is spent. Then share what you’ve learned in your communities and talk to your local media about the importance of home visiting.
“We believe in services like Healthy Families America because they’re proven to build stable, nurturing, and knowledgeable families,” said James M. Hmurovich, President & CEO, Prevent Child Abuse America . “The healthier our families are, the healthier our communities and our nations. We also applaud the parents who are taking steps to do everything they can for their child and the Washington Post for recognizing this as well. My question therefore focuses not on how we make our nation stronger, we know how. My question is why everyone wouldn’t want to make our families stronger, our communities more vibrant, our economy more competitive, and our people more happy. It seems simple to me.”



Wear Blue on April 15th!

Wear Blue - Announcement

2013 Child Abuse Prevention Month Kick-off Ceremony and Press Conference

April is Child Abuse Prevention Month, and Prevent Child Abuse Virginia cordially invites you to join us at the

2013 Child Abuse Prevention Month

Kick-off Ceremony and Press Conference

 Monday, April 1, 2013

1:00 pm – 2:00 pm

 Lewis Ginter Botanical Gardens

1800 Lakeside Avenue

Richmond, VA

Prevention Month Poster - 2013

The backdrop of the event will be a display of more than 4,000 pinwheels in the Children’s Garden, which a team of 50 community volunteers will have just planted a few days earlier.  The pinwheels represent the healthy and happy childhoods that PCAV and its supporters desire for all of Virginia’s children.

 The ceremony will include:

  • Reading of the Governor’s proclamation declaring April as National Child Abuse Prevention Month
  • Pinwheels for Prevention presentation
  • A ceremonial pinwheel planting

 Speakers at the press conference will include:

  • 2013 National Child Abuse Prevention Month Honorary Chairman, Dr. Robert Dugger
  • Donna Douglas, Deputy Commissioner for Organizational Development, Virginia Department of Social Services
  • Representatives from Prevent Child Abuse Virginia

  2013 Prevention Month Theme: Insure Their Future: Invest in Children.

 Press Conference will take place inside the Visitor Center if rain occurs.

**R.S.V.P Required by Friday, March 29, 2013**

to Ashlee Roberts

(804) 894-7158


March 23, 2013 – Pinwheel Planting


The pinwheel serves as the new national symbol for child abuse prevention.  It is a reflection of hope, health and safety – what PCAV and our parent organization, Prevent Child Abuse America, desire for children throughout Virginia and everywhere.

Every April – during Child Abuse Prevention Month – PCAV and many of its 43 partner organizations around the state plant pinwheel gardens in honor of children in their communities. Lewis Ginter Botanical Gardens in Richmond hosts the state’s signature pinwheel garden every year near a lake in the Children’s Garden. This year, on March 23rd, volunteers will plant nearly 4,000 pinwheels to celebrate Virginia’s children.



CLICK HERE to learn more about PINWHEELS FOR PREVENTION and for more information on how to get involved!


PCAV’s 4th Annual Be Mine Ball was a Huge Success!

On Saturday, February 16th, PCAV held the 4th Annual Be Mine Ball at the Virginia Museum of Fine Arts.  Juan Conde (local tv personality) was the emcee for the memorable event which was hosted by PCAV’s Board of Directors and the Be Mine Ball Committee.  Nearly 400 people were in attendance.  Thank you to all of the sponsors and guests who joined us for an evening of fine art, delicious food and beverages, a silent auction, and dancing to the live music of the Acoustipops and King Edward and the BD’s.  Most importantly, thank you for  making a difference in the lives of our most valuable resource – our children!


Be sure to check back next week because we’ll be adding a lot more pictures to the site!

2013 Be Mine Ball Sponsors:

Interstate Batteriesimage001

Rockstar Rated


Pediatric Connection

Cables Plus



2013 Be Mine Ball Committee:

Denese Gomes – Co-chair
Matthew Bare – Co-chair
Katherine Beck
Blayre Gottwald
Hope Kestle
Corrine Koelle
Winifred Maddirala
Karen-Anne McEwen
Virginia Moncure
Brad Neff
Molly Newcomb
Sarah Newcomb
Caroline O’Ferrall
Kristina Preisner
Amanda Rayner
Johanna Schuchert
Meg White
LaVera Williams

Stay tuned for details on next year’s event.  If you are interested in sponsoring, donating or volunteering for PCAV’s 5th Annual Be Mine Ball, please contact youngprofessionals@pcav.org.

ADVOCACY ALERT! Action Needed!

Advocacy Alert!
House Bill 1642, patron Pogge, and companion Senate Bill 908, patron Reeves, deal with parents having the fundamental right to direct the upbringing, education, and care of their children. The provisions of the act are “declarative of existing law.”

PCAHR has serious concerns about this legislation which must be communicated to members of the House and Senate.
All Senators and Delegates need to hear your concerns.

For further details read this editorial in the Roanoke Times

Action needed –   Each person is asked to contact their own Senator and Delegate and ask them to vote against both bills.
These bills will make it harder to protect children from abuse and neglect and could create numerous unintended consequences.

To contact your representatives go to –
Click on “Who’s My Legislator?” at the top.
Enter your mailing address and it will take you to a page with information for your Senator and Delegate.
There you can get their phone numbers and call; or
you can scroll down to the link “Contact My Legislators” and send one email to both legislators.

Just tell them that the bills are bad for children and ask them to OPPOSE HB 1642 and SB 908.

One Billion Rising is this Thursday!

Please see below for a message from PCAV’s friends at One Billion Rising.

This Thursday is One Billion Rising – a massive worldwide campaign to gather at least one billion women and those who love us to call for an end to violence against women and girls. It is an opportunity for us to gather in solidarity as we  call to end domestic violence and sexual abuse. It is a chance to dance and play and celebrate the vastness of the human spirit and to empower ourselves and men with the awareness of our fabulous female selves.

 In RichmondOne Billion Rising RVA will take place Thursday, February 14th, Valentines Day, from 11-2 at the Richmond Coliseum.  All are invited.  Admission is free.

 From 11-12 we will have a resource fair along with entertainment – dancers, hoopers, musicians, artists, glow spinners, drummers…

 From 12-1:15 we will have a more formal program with the following speakers:  Carol Adams, Claire Hylton Sheppard, Susan Singer, Mayor Dwight Jones, and Nobel Peace Prize Nominee Rebiya Kadeer with Christina Feerick of WRIC TV8 as our emcee.

 At 1:15 we will drum and dance and celebrate the magnificent glory we embody as women and the joy inherent in being alive!

We hope you will be able to come join this call to end violence against women world wide.  We hope you will bring your friends and familymembers.  We hope you will send this email to everyone you know to let them know this is happening in 200 countries all over the globe, not only here in Richmond, VA.  We are planning on 10,000 people, but that’s a hard number to pull in without the help of everyone possible.  My hope is that this email will go viral with your help, and the entire city of Richmond will hear about One Billion Rising before it happens on Thursday!  Can you help?!

We’ve been getting some good press the last week or so.  If you’re curious, here are links to the articles and interviews that have appeared thus far.  Tomorrow at 9 I’ll be on Channel 8 talking about it for about 2 minutes.
Radio: http://www.publicnewsservice.org/index.php?/content/article/30629-1
Richmond Times-Dispatch http://www.timesdispatch.com/entertainment-life/local-rally-in-thursday-s-one-billion-rising-opposes-violence/article_34edcb1c-ea88-5780-ae86-4b7b572499d6.html
Richmond.com  http://www.richmond.com/events/holiday/valentines-day-guide/article_fd1d60f6-70a2-11e2-8971-001a4bcf6878.html
La Diff’s blog  http://blog.ladiff.com/2013/02/v-day-one-billion-rising-rva/?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+ladiff+%28LaDiff%29
Faith in Richmond  http://faithinrichmond.com/2013/02/one-billion-rising-rva/

If you feel so led, we welcome your donation to help pay for our expenses (they are substantially higher than the $1500 indiegogo goal, so we are keeping the campaign alive even though we’ve met our goal.  We have raised $5009 so far and have $2500 more to go.  Anything left over will happily be donated to the Action Alliance, our fiscal sponsor, an organization which coordinates all 70+ shelters in Virginia.  All donations are tax-deductible.)  http://www.indiegogo.com/projects/one-billion-rising-rva?c=pledges

If you feel led in another direction, we would love to have your help.  We need 60 more volunteers.  You can sign up at http://onebillionrisingrva.wix.com/onebillionrisingrva#!volunteer-opportunities/cvmh.

But whatever you do, please take a moment on the 14th to feel the incredible energy moving around the globe hour by hour as risings take place all over the planet, all aimed at building love and compassion and the empowerment of women.  We hope you can join us.  We ask that you tell everyone you know that this is happening, wherever they’re living.

 Thank you.

Susan Singerand the other organizers of One Billion Rising, RVA: Julie Willard, Janett Forte, Kelsey Bedolli, Alba Jaramillo

3440 Northridge Rd
Richmond, VA 23235